i-D Magazine: You Had Me at “Loren Kramar Covers Lana Del Rey”

i-D Magazine • Written by Shaad D’Souza

You know what grinds my gears? Despite infinite advancements in digital distribution and recording, the making and releasing of music is basically the same now as it was 20 years ago. You make an album, you promote the album, you tour the album, then you do it all again. With a little ingenuity and gumption, though, you can do whatever the fuck you want. You could write a hundred 20-second songs and dump them all on streaming the next day, or record yourself singing absentmindedly as you go for a walk around the park and turn it into one long music video. There are no rules, man—and, yet, there are still rules.

Read the full interview HERE